TEAM

Alisa Zalosh Alisa has worked as a freelance case writer for Harvard Business School Publishing and Columbia University, and as a project-based marketing and business writer for clients in finance, technology, and advertising.  She is the co-author of nearly twenty case studies – whose topics range from impact investing to consumer products to hydraulic fracturing to 3D orthopedic printing – that are taught at Harvard Business School and in undergraduate and graduate business programs worldwide. Her professional background includes marketing and business development roles at a number of start-up companies, as well as at AOL Time Warner and GAP. Alisa graduated from Duke University with majors in English and French, and earned her MBA at Columbia Business School.  She resides in Massachusetts with her husband, two daughters, and beloved beagle, and is an active volunteer at her local elementary school and a nearby animal shelter.

Alisa Zalosh

Alisa has worked as a freelance case writer for Harvard Business School Publishing and Columbia University, and as a project-based marketing and business writer for clients in finance, technology, and advertising.  She is the co-author of nearly twenty case studies – whose topics range from impact investing to consumer products to hydraulic fracturing to 3D orthopedic printing – that are taught at Harvard Business School and in undergraduate and graduate business programs worldwide. Her professional background includes marketing and business development roles at a number of start-up companies, as well as at AOL Time Warner and GAP. Alisa graduated from Duke University with majors in English and French, and earned her MBA at Columbia Business School.  She resides in Massachusetts with her husband, two daughters, and beloved beagle, and is an active volunteer at her local elementary school and a nearby animal shelter.

Megan Davis Megan is an independent market researcher, writer and editor who helps companies plan their marketing and business strategies.  She’s conducted primary and secondary research for feasibility studies, competitive analyses, and strategic and marketing plans.  Megan’s professional background includes analytical and client-facing roles at Syratech Corporation and Forrester Research.  She graduated from Colby College with majors in English and Spanish, and earned her MBA, Magna cum Laude, from Babson, where she was also a Babson Fellow.  Megan enjoys volunteering and spent six years - four as treasurer - on the board of a local nonprofit nursery school.  She lives in Massachusetts with her husband and three children.

Megan Davis

Megan is an independent market researcher, writer and editor who helps companies plan their marketing and business strategies.  She’s conducted primary and secondary research for feasibility studies, competitive analyses, and strategic and marketing plans.  Megan’s professional background includes analytical and client-facing roles at Syratech Corporation and Forrester Research.  She graduated from Colby College with majors in English and Spanish, and earned her MBA, Magna cum Laude, from Babson, where she was also a Babson Fellow.  Megan enjoys volunteering and spent six years - four as treasurer - on the board of a local nonprofit nursery school.  She lives in Massachusetts with her husband and three children.

Melanie Oldeman Melanie is a marketing communications professional who has spent much of her career working with private equity and venture-backed health care companies. Her professional background includes investor relations, internal communications and marketing roles at Tullis Health Investors and HealthSouth Corporation, as well as projects for numerous start-up and early stage biotechnology, medical device and health care services companies. Melanie graduated from Manhattanville College with majors in Management and Asian Studies. She lives in Massachusetts with her husband, two children, two rescue dogs and a feisty cat. Melanie volunteers extensively in her community and has co-founded two non-profit organizations.

Melanie Oldeman

Melanie is a marketing communications professional who has spent much of her career working with private equity and venture-backed health care companies. Her professional background includes investor relations, internal communications and marketing roles at Tullis Health Investors and HealthSouth Corporation, as well as projects for numerous start-up and early stage biotechnology, medical device and health care services companies. Melanie graduated from Manhattanville College with majors in Management and Asian Studies. She lives in Massachusetts with her husband, two children, two rescue dogs and a feisty cat. Melanie volunteers extensively in her community and has co-founded two non-profit organizations.